11 Steps to Increase Conversions on Your Website: Conversion Rate Optimization Strategies

If you’re looking to increase your website’s conversion rate, you’ll want to focus on conversion optimization strategies. There are many ecommerce companies that spend time trying to generate traffic and don’t optimize for conversions once they have it. This is a huge mistake! In this blog post, we will discuss 11 steps that will help increase your conversion rates and make more money for your business!

Step One: Instantly Increase Conversions by Making It Clear What You Do With Your Website!

Define what your website will do for the user and why they should use it. This is a very important step because you don’t want to make them think about their decision too long, or they’ll just leave and never come back. Get straight to the point with this first sentence – “We offer free web designs that are quick and easy.”

Make sure you’re using clear language so there’s no confusion on what your company does. Using words like “design” instead of “website design” helps people understand Webseite erstellen kostenlos right away without having to guess as much about how your business operates. Try not to confuse things by using words that have two different meanings, like “promotion” and “marketing.”

Finally, end with a clear call to action. This should be an invitation for the user to do something – in our example we use the word ‘click’ which would make it easy for them to click on one of our links or take another desired next step.

Step Two: Be Sure Your Website Is Mobile Friendly!

There are more people accessing websites from mobile devices than ever before. In 2016 there were over seven billion visits made by users browsing primarily from their phone or tablet device, up 30% year over year since 2015. It’s predicted this number will continue increasing each year so it’s important that your website is optimized accordingly.

Make sure your website is responsive and that the content scales to fit any size screen. Along with this, you should make use of elements like large fonts and less clutter for a better viewing experience on mobile devices.

Step Three: Optimize Your Website For Local Searches

It’s important to optimize your site for local searches so people in or near your area can find it before they have the chance to search nationally or globally online. This will help ensure more potential customers are finding what they’re looking for when searching locally.

You can do this by adding geotargeting tags (e.g., “near me”) into the metadata section of your website code as well as using Google My Business listings along with using Google Adwords and other local search engines.

When you geotarget your site, it’s important to be accurate with the location when inputting this information into website code or Google My Business listings because if not, there will be no benefit for a customer searching in their close proximity.

Step Four: Optimize Your Website For Voice Searches

With over 20% of Americans using voice searches as opposed to typing queries online, optimizing for these types of requests is more important than ever before. Steps that can help include adding transcripts on video content so those who are visually impaired or have difficulty reading can still see what they’re watching; minimizing long paragraphs so people don’t get lost when navigating through written text; making sure photos are easy to see and read; using bullet points for succinct summaries of what’s being said.

Google is even beginning to integrate voice search into their Maps app, so the potential reach for those who optimize content for this type of request could be huge.


The 11 steps we have covered in this blog post will help you to improve your conversion rates and make more money for your business. By following these tips, you’ll be able to increase the number of customers who convert into a sale on your site! If any of them seem unclear or difficult to implement, don’t hesitate to reach out – our team is always happy to offer advice and guidance! What do you think about how important conversion optimization strategies are? Let us know in the comments below.

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Aniket jain

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